A Portland-based digital problem solver and creative producer focused on the intersection of craft, storytelling, and digital strategy. I specialize in fostering cohesive brand identity systems, cinematic media production, and scalable web architecture.
Selected work 2008-2026
Bandon Dunes Golf RESORT
Brand Governance & Media Production
Directing the end-to-end physical and digital visual ecosystem for a world-class luxury destination and its foundational media properties. Over a nine-year tenure, I engineered multi-unit brand guidelines, designed premium tactile apparel, produced national Davey Award-winning cinematic assets and websites, and helped architect the early digital infrastructure for its national resort network.
YMCA of Columbia-Willamette
Brand FRAMEWORK & UNIFICATION
Overhauled the internal brand framework and design standards, built a new website, developed uniform and apparel merchandise, and created marketing collateral templates for a historic community institution. I produced a comprehensive library of branch facility and event media assets, standardizing the visual identity across multiple regional locations and verticals to drive community engagement and growth in digital audiences.
FORTY-TWO
Agency Metamorphosis & Creative Identity
Helping a rag-tag group of 360-degree photographers, developers, and designers transition into a premium digital agency. I worked in and with every department to build marketing estimates, execute social and marketing strategies, and design web assets for our clients. Additionally, I built out high-end proposal templates and developed custom, tactile pitch decks to help reposition the firm for elite client acquisition.
Chalice BRANDS
E-Commerce & Digital Brand Governance
Managing enterprise digital brand continuity and scaling multi-branch e-commerce web architecture across all corporate locations. I ran the end-to-end product photography for diverse multi-brand lines and directed rigorous visual asset tracking, ensuring a highly unified, compliant, and premium digital storefront experience that drove retail revenue.
Lincoln Calling Music Festival
Festival Branding & Digital Architecture
Developing the visual identity of L.C. 2010, a high-converting festival website, and high-stakes corporate sponsorship pitch decks for a premier music and arts festival. Following the initial brand and digital infrastructure deployment, I served as a strategic creative consultant, ensuring the festival’s visual asset ecosystem and market positioning scaled sustainably over a decade of growth.